>Toyota’s going solar

>Toyota Motor Company announced they are planning on releasing some of their next Prius Hybrid models to include solar panels on the roof of the car. The third generation of Prius Hybrids is set to hit market next year. Click here to read the full story.

So, what does this mean for everyone else? Clearly, if automotive companies want to stay competitive in this market they need to think of the economy and the environment. The pulse of the consumers who are interested in buying cars is relatively simple: gas efficient, environmentally friendly, reliable and moderately priced. If you miss any of these factors, you can’t compete. Toyota has an upstanding reputation in each of these categories and is well-known in the industry for that leaving their competition in the dust.

-Katy