How to Discover Content Ideas Right Under Your Nose

What is content? 

• Blogs
• Webpages
• Video
• eBooks
• White Papers
• Case Studies
• Infographics
• Editorial features
• Webinars/speaking opportunities

How to develop content ideas?

• Review social media & website form submissions
• Repurpose videos and webinars
• Review your manufacturing network on LinkedIn
• Set Google Alerts
• Showcase industry research and case studies
• Recap industry events
• Highlight giving back
• Survey prospects and customers